Page worked as a printer for several newspapers before learning the trade of wood type manufacturing from John Cooley in South Windham, Connecticut. In 1856 he and James Bassett purchased the assets of the defunct H. &. J. Bill & Company and went into partnership as Page & Bassett. In 1859 he withdrew from this partnership and became partners with Samuel Mowry, forming William Page & Company, near Norwich, Connecticut. This firm quickly became the largest and most efficient manufacturer of wooden type in the United States. It was only in the 1880s that a serious rival, the Hamilton Manufacturing Company owned by J. E. Hamilton, emerged. When Page retired in 1891, he sold out to Hamilton for stock in that company, and Page's equipment and stock were consolidated with that of Hamilton in Two Rivers, Wisconsin.
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